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Research Methods For Business a Skill Building Approach

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Just close your eyes for a minute and utter world research to yourself. what kinds of images does this world conjure up for you? do you visualize a laboratory where scientists working with bunsen burners and test tubesm or an einstein like character writing a dissertation on some complex subjext such as behavioural heterogeneity in economic institutions

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Ketersediaan

Informasi Detail

No. Panggil

950.072-Rog-r

Penerbit

New York : Wiley., 2020

Deskripsi Fisik

XXV, 396 HAL, 25X30 CM

Bahasa

English

ISBN/ISSN

978-1-119-68353-7

Tipe Isi

Text

Tipe Media

-

Subjek

-

Daftar isi

Informasi Lainnya

Daftar Isi

<ol><li>&nbsp;Introductions to Research&nbsp;</li><li>The Scientific Approach and Alternative Approaches to Investigation</li><li>Defining the Management Problem&nbsp;</li><li>Defining the Research Problem</li><li>The critical literature review</li><li>Theoretical framework and hypothesis development</li><li>Elements of research design</li><li>Interview</li><li>Observation</li><li>Administering questionnaires</li><li>Experimental design</li><li>Measurement of variables: operational definition</li><li>Measurement of variables: scaling, reliability and validity</li><li>Sampling</li><li>Quantitative data analysis</li><li>Quantitative data analysis: hypothesis testing</li><li>Qualitative data analysis</li><li>Conclusions</li><li>The research report</li></ol>

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